Recently, we had a young man come in to the store to sell some gold.  When he was done, he moseyed over to our Sweetheart sterling silver necklaces.  He told me that he was looking for a gift for his girlfriend.  When I asked him what the occasion was - something I normally ask to offer the best advice to our clients, he said that there was no occasion.  He just wanted to tell her that he loved her and had appreciated her support for him in the past few months.  I was tickled to help him, and he chose a cute pink heart pendant that said "love" on it.  I wrapped it up for him, and he left all smiles, eager to present the gift. That got us thinking at Ellis Jewelers ... have you ever thought of giving your lady or man a beautiful gift of fine jewelry "just because?"  Outside of the birthday, anniversary, or holiday reason?  Sure we all love to receive those thoughtful pieces for special occasions.  They make that special time even more marked and memorable.  But what about such a gift for no reason at?  Simply one just to say, "I love you."   You can run the gamut in your choice of jewelry - from a ladies right hand diamond ring to a cute Hershey Kiss Sterling Silver Necklace.  And typically it's the ladies we think of when giving that jewelry, but don't forget, men are no exception to the "just because" rule.  Even ladies can can reap the benefits and treat their man to some wonderful jewelry gifts.  How about a right hand signet ring with his initials or some trendy stainless steel cuff links?  The choice is yours to decide just how extravagant your "just because" gift should be.  We can show you around the store at a price range that's comfortable for, and below are a couple of other ideas to get you thinking about a gift for no occasion at all! Ellis Brand or Citizen Watch Although a watch can work for the ladies, to, for the "just because gift, we are thinking a stylish watch for the men.  We offer our own brand of watch - the Ellis Watch.  These watches are made of Swiss components and assembled in the United States.  They come in a variety of handsome styles - from leather to stainless with various features.  They are imprinted with the Ellis name and are battery driven.  Or choose our Citizen Brand watch.  Most are EcoDrive which do not require a battery and operate on light sources.  These, too, come in a variety of styles.  Either choice would make a fantastic "just because" gift for your man! Estate Jewelry For ladies, a gift from our estate case can just add to that "just because" feeling.  These are pieces that I like to call "previously loved," meaning that they have been owned and enjoyed before.  They are gorgeous pieces that are old but have such appeal even today.  Our estate changes weekly, so you never know what you might find, just that they are one of a kind.  The selection is extensive, and we have everything from earrings to necklaces to rings and even the occasional brooch.  A fine jewelry piece from this case is sure to please! No matter your choice, big or small, giving a "just because" gift is such a wonderful thing to do for the one you love.  You're sure to make your love feel incredibly special and grateful and you'll get all kinds of kudos and be the talk of the town!  And once you choose your "just because" gift, we will wrap it up for you with just the right paper and bow.  At Ellis Jewelers we do pride ourselves in our bow-making to help you present your wonderful gift with just a little something extra for your beloved.  We want you to enjoy giving your special gift!  We will check up on you to see how the presentation of your gift went, but don't forget to come back in and let us know.  We love hearing the updates on gift giving!  That way we make sure that we keep providing you the fine jewelry pieces, the advice, the service, and the customer care that you expect.