A major part of our job at Ellis Jewelers in downtown Concord is choosing the unique and beautiful jewelry we know that you, our clients, are asking for and wanting to wear.  This is the exciting time of year when Dan takes his annual trip to Las Vegas, to the amazing JCK jewelry show.  The massive event takes place on three levels of the Mandalay Bay Resort and Casino.  Jewelry vendors from all around the world gather in the western city to sport their jewelry lines.  The latest trends in jewelry are on display for buyers to see, feel and touch.  Dan gets to get the "skinny" on what's hot and what's not and bring all his findings back to the store! But no man is an island, so to help prepare Dan for the Las Vegas show, our sales associates have been busy listening closely to our clients to find out what they are asking for.  We have also been combing our jewelry store catalogs and magazines to check out the latest trends, fashions, and styles in the jewelry industry.  We have been making lists and pulling photographs of gorgeous pieces we hope Dan will seek out at the show.  In return, Dan will email and call us back at the store to discuss what he's seeing.  He will send pictures of the latest jewels - the things we like and new things that he is seeing and also likes.  We are anxious to see what gemstone is hot for the year, new designs in sterling silver and what color gold - white, yellow, or rose - is gaining the most momentum.   Once back from Las Vegas, Dan and his associates will use all the information and we will all collaborate to narrow in on the best new styles for our clients.  So also look for a follow-up blog which will report on EXACTLY what is the latest news in jewelry design and what to look for in the upcoming months at Ellis Jewelers. Preparing for the Las Vegas show is a fun time in our store.  To see more about the jewelry show, be sure to track Dan on Facebook.  We will be posting pictures and information as Dan journeys through the numerous booths and displays of the all those jewelry vendors.  Look for the unusual, latest trends and also for the classics in the Facebook posts.  And please, please, please do comment on what you fancy and what you would give the thumbs down!  If you are not yet a fan of Ellis Jewelers on Facebook, you can click here to become one. Bon Voyage, Dan, and happy jewelry hunting!